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Photographs taken on the evening of July 16th, 2014, the 10th anniversary of the opening of Millennium Park . . .
Wednesday, July 16, 2014
Mr. Trump, meet Mr. Loew
Photographs taken on the evening of July 16th, 2014, the 10th anniversary of the opening of Millennium Park . . .
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7 comments:
I thought there couldn't be a worse NAME treatment on a skyscraper than TRUMP's, but it appears LOEWS has trumped the Trump. That is just hideous. What an awkward placement, not fitting with the character of the building.
Maybe it's the angle of the lighting, but the rectangle with the name totally doesn't match the rest of the building. I'm really quite perplexed by this rectangle treatment.
The Loews sign is properly scaled, unlike the monstrously scaled TRUMP
sign. Hopefully a developer will build
on the sight south of the NBC Tower
soon, then I won't have to look at the
LOEWS Tower and the LOEWS sign every time I cross the Michigan Avenue bridge.
^OOPS site not sight.^
Mr. Tacky, Meet Mr. Tasteful.
I like the Loews because it's designed.
Trump's is just some gaudy, bold, serif font. That's why it won't become an icon, much less Hollywood sign.
They should have painted it to look like a three dimensional sign, then it would have been trompe Loew
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